Reserved enters German market in a glamorous way! Over 1,200 guests, remarkable fashion show, brilliant music – we could´t be more proud!

Violetta Vio made sure that the German celebrities get to know the new brand! During the week of fittings, guests invited for the styling could try on outfits chosen by Vio from Reserved collection. They loved it! The collection has such a variety of choices that everyone was able to find their favourite pieces!

Check out the new collection here and find your favourites!

Franziska Knuppe, Eva Padberg, Elyas M’Barek, Mina Tander, Jasmin Gerat and Anna Maria Muehe

Mina Tander

Georgia May Jagger

Daniel Bruehl

Georgia May Jaggerand Elyas M’Barek

Mina Tander, Jasmin Gerat and Anna Maria Muehe

Franziska Knuppe, Eva Padberg and Mina Tander

Franziska Knuppe

Jasmin Gerat

Anna Julia Kapfelsberger

Mikolaj Komar and Julia Kuczynska (Madame Julietta)

Violetta Vio


Photos by Andreas Rentz/Getty Images for Reserved. All of the above pictures are posted courtesy of häberlein & mauerer.

Daniel Brühl, Jasmin Great, Elyas M’Barek, Franziska Knuppe, Mina Tander, Eva Padberg, Anna Maria Mühe, Anna Julia Kapfelsperger, Anastasia Zampounidis joined the party and celebrated the premier of a new collection!

Georgia May Jagger, who is the new face of the Fall/Winter 2014 season campaign was a guest of honour.

In July Reserved goes live with its completely new-designed online shop for German customers. First stores will open up in Autumn in Recklinghausen, Stuttgart, Bremen and Hannover! Can´t wait!!!

DND Styling at Jimmy Choo & Mytheresa dinner!

It was one of the most fashionable events of the year! Very small circle of guests, charming location, delicious food and private limousine on your service! Every girl should be spoiled from time to time!

Our stylist, Violetta Vio, enjoyed the evening in the company of Jimmy Choo Creative Director Sandra Choi, Justin O’Shea from Mytheresa and celebrities such as Sibel Kekilli, Anna Maria Mühe, Mina Tander, Jasmin Tabatabai, Christiane Paul, Friederike Kempter, Atlanta De Cadenet Taylor with her father Duran Duran bassist John Taylor and Daisy Lowe.

Thank you Jimmy Choo and Mytheresa for this wonderful and stylish event!

Sibel Kekilli was styled by Violetta Vio. Tshirt – Rag & Bone/Trousers – Missoni/Bag and shoes – Jimmy Choo

The event was widely described in the press. Check out some of the press reports: